Quote:
Originally Posted by WesBrownIsAGod
Hi,
I'm doing a dissertation this year on films, and more specifically on pr1oduct placement and their effectiveness (I'm a sell-out marketeer, you see!) I'd really appreciate any feedback, and possibly for youse to fill out a questionaire when i get it together. As i say , i'd really aprieciate any help and comments.
Cheers, Folks
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I, Robot had Will Smith wear Converse, and make a reference to them. I think this had a negative impact on the sales (probably) because it was so blatant.