.....or lack of them. Much is made of the fact that Arsenal haven't won a trophy since 2005. The implication being that winning trophies, ANY trophy is the only measure of success. Well, I disagree. (yeah, I would, wouldn't I, some of you will say, but hear me out) The only things that really matter and which motivates top players to come to a club are being competitive in challenging for the Premiership Title and playing Champions League football. This situation has arisen because: a) The sheer money available in staying in the Premier League is more important than anything else. Ask Birmingham City fans would they pass up the League Cup for avoiding relegation, I'd think most would prefer the latter. b) Which is why Premier league teams will often field weaken teams even in the once revered FA Cup. c) The top teams want Champions League football. If they fail to qualify, then there is a risk they will lose key players and fail to attract the top players not to mention the loss of £25 million or so in revenue. Will Modric and Bale stay at Spurs if Chelsea win against Bayern? I suspect a big chance they could be lured away. Would King Kenny have been sacked if Liverpool had finished 3rd and trophless instead of 8th? I doubt it. d) Ever since the FA condoned Utd's absence in the FA Cup to play instead in some inconsequential tournament, the FA Cup has lost its glamour not helped by this season's decision to end its previous role as the end of season curtain coming down but also in changing the kick off time. e) The Europa League is seen as a poor substitute that no one really wants to compete in because of the Thursday/Sunday timings. Spurs took it so seriously they fielded a weakened team in what seemed a brazen attempt to go out at the earliest opportunity. f) The indifference of foreign players to the importance of the FA Cup in particular is now matched by their home grown counterparts. So, bottom line. All that really counts when it comes to the so called top teams is challenging for the Title and failing that, qualification for the Champions league. Everything else is of secondary importance, the domestic cups are now just mere baubles. Nice to win and give a day out for the fans but not at the expense of failing to get Champions League football or of a lower team, not at the expense of losing premiership status. All I care about is making sure we have the best chance of winning the title next year and failing that make sure its our 16th year in the Champions' League.