They just edited his speech when he started at City. Had to remove all references to being massive.
Omar Berrada | Man Utd CEO
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I am enjoying seeing everything Omar and his team are doing. Bright future for us.
That's very calming. Enjoyed reading that. Happy that i dont feel the investment banker aura out of him.
So far, so good I'd say. The club feels more competent, hopefully that carries on.
I mean, higher ups generally have pieces written by their communications team etc. The CEO of our organisation has every public piece written by either our internal comms team and sometines an external agency.
I'm sure he had a say as to the overall theme of the piece. Either way, it's nice to finally start feeling like we are an actual football club again.
You're telling me you didn't believe it was Ronaldo who wrote "This is for you, Sir Alex."??!
Woodward used to talk the talk too.
But how many tractor sponsors has he had? Fraud.
The new team proved themselves already 10 times compared to Ed.
Such an idiotic statement (his, not yours). For a season, sure, but in the long term? The amount of damage that man did...
He used to talk utter nonsense, all of the time, and everyone knew he didn't have a clue about football.
I like them, BUT they have proven nothing so far.
We can judge Woodward because we've seen his work for ten years.
We can't judge them yet. Not really.
I work in a large corporate - the comms manager writes everything - *chatgpt* ahem ahem
The CEO just reads/edits and approves.
Anyway - the results are what we see, paper never refused ink , its all about what we see - so far so good - Action on multiple fronts
Whether it was written by the PR team, AI or by Omar himself, you cannot fail to get the message that this is a top class executive who has found his dream job. Exciting times lie ahead, as long as this management team led by Omar are allowed to build together towards their collective goals.
I’ve noticed a significant improvement in our marketing
Absolute incompetent cnut bucket, that guy. And still got paid loads of cash for being clueless. So damaging to MUFC.
I can't believe a Manchester United CEO would actually utter those words. Appalling.
Of course it’s PR, it’s the literally definition of it. That doesn’t mean it’s not nice to see.
Ytd we can absolutely and it is better than anything we have seen before
just keep building the squad properly after the shit we've endured over hte past few seasons and you'll get plenty of love from United supporters
Where and how have you noticed it?
Ladies and Gentlemen, may I introduce you to Mr G H Empty
The reaction over on Bluemoon to Berrada’s statement is delightful, the bitterness is pouring out of them! 
Please don't put Woodward name in the same sentence with Berrada. One is a super clown ever known to football and another has done more in 2 months than the super clown in more than a decade.
From a design & delivery standpoint, I think it's more polished.
Same, the social media content has improved alot
Nice statement. Pretty much calling city a small club too
Woodward was an idiot. God I still remember his interview when said something like “we can do things in the transfer market” and “warchest” when he first took over. Its like telling all selling teams to upsell the shit out of us and basically ruin any value in the market. For someone who is good with money you’d expect him to not be that dumb.
He most likely didn't write it, but gave some major inputs/sticking points and approved the final version. Some important lines definitely came directly from him "it's impossible to understand how big Manchester United really is until you're on the inside..." which is so true especially to him who was looking at us fully from the opposite side. It is indirect jab at City as well because 2 clubs can't be more different in terms of their history and success (thank feck). Most of all, I think he is really delighted to be in a position to lead such a club and it feels like he has massive dedication to get us back on track. Which were probably major sticking points when they started writing a statement.
"This is your club" is also such a great message to finish it off. He gives good, competent and dedicated vibes. One of us now, wish him all the best.
"This is your club" is also such a great message to finish it off. He gives good, competent and dedicated vibes. One of us now, wish him all the best.
It's different. Is it better? It is good? Time will tell.
I know that people want to believe and I actually believe things will improve, but nothing's been proven yet.
Quotes from before the Liverpool defeat.
Omar Berrated after the usual lot read this
Hopefully the dreaded vote of confidence.
At least you bothered to point out these were from an interview before the Liverpool defeat, unlike most of these aggregators and trash journos
The timing of the comments being released is interesting to say the least.