Classical Mechanic
Full Member
Is negative attention part of the deal?
Because I for one didn't know much about how oligarchs made their money until Roman bought Chelsea. I'm sure he would have preferred I remained ignorant on the actual source of his wealth.
That's the problem with this term, it's so vague. Has any concrete connection been made between an act of sportswashing and an observed delta in benefit to the alleged sportswasher?
It's a form of soft power which has been studied.
https://www.britishcouncil.org/research-policy-insight/insight-articles/soft-power-today
If you're talking about Abramovich in particular, he wasn't really laundering an image to increase an international profile with the aim of receiving investment like the oil states are. He was imbedding himself in a high profile foreign cultural institution to make any assassination by Putin more complicated. The murder of the owner of Chelsea football club would've been a much bigger story with greater diplomatic fallout than if he was one of the unknown Russian billionaires living in London that have been murdered. Of course if this did or even would've protected him from Putin we'll never know.
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