Omar Berrada | Man Utd CEO

cvb

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The clubs charged but he isn’t?
His roles were significantly involved in sponsorships and footballing operations, both of which are central to a lot of the charges leveled at City.

If City are found guilty, it’s difficult to see a way that someone of his role and seniority could not be implicated.
 

DWelbz19

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Are you not worried of getting someone who should be well aware of City's cheating ? Surely his name is bound to appear around those charges and switching jobs should not be saving him if he knew things.
Seems to have survived all the Barcelona cheating, maybe he’ll survive the City stuff.

… or he’ll go down with the rest of the cheaters at City, in about 9 years time
 

Prodigy24

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Remember when WCW got Russo and thought they won the jackpot then folded a year later after they discovered he was a fraud hiding in plain sight and wasn't some intelligent savior they had bet the farm on?

Sorry, bit of a weird comparison but it immediately popped in my mind for whatever reason. I should be excited. And I am. Just won't show it on the outside for some time.
:lol:

Let's hope he turns out to be like Triple H, head of creative, instead.
 

Licha-Vidic

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But United is a big club..

Before being announced
  • as CEO he was at 9k followers,
  • when this tweet was being made he was at 18k followers.
  • Now I'm writing on this page he is on 23k followers.

The pull and push of Man United is huge. We are still a very big club. It's the Glazers who have killed this big institution.



 

JJ12

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His roles were significantly involved in sponsorships and footballing operations, both of which are central to a lot of the charges leveled at City.

If City are found guilty, it’s difficult to see a way that someone of his role and seniority could not be implicated.
I was just coming to post about that. Surely he and many others will be banned personally if the charges come through.
 

DoneDaDa

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He was Head of Sponsorship at Barcelona, at City he was appointed CEO in 2016 after originally being hired by City Football Marketing as a Comercial Director.
He joined City in 2011-2012, or at least their football group, as he left Barcelona in 2011. He's not CEO there he's a COO, he got that role in 2016, he's been at City for 13 years.
 

cyberman

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His roles were significantly involved in sponsorships and footballing operations, both of which are central to a lot of the charges leveled at City.

If City are found guilty, it’s difficult to see a way that someone of his role and seniority could not be implicated.
Yeah but can’t he be in charge of sponsorship and not the reporting, legal side of it?
I couldn’t give a feck about him really so it’s not a he’s our scumbag now type job. I do think there’s a step from his job to hiding it from UEFA and FFP regulations. But then I literally know nothing about it
 

RedRocket9908

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He joined City in 2011-2012, or at least their football group, as he left Barcelona in 2011. He's not CEO there he's a COO, he got that role in 2016, he's been at City for 13 years.
Yeah I miss read it, he was COO as per CFG's description

 

AdamColeBebe

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Reminds me of Titanic when Ismay, after forcing the captain to press on dangerously to set a new world record, jumped into a lifeboat and watched his ship sink instead of going down with it.
 

DoneDaDa

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I was just coming to post about that. Surely he and many others will be banned personally if the charges come through.
Possibly which begs to question did you give United assurances nothing is coming of this, City will wall from these charges or maybe get a slap on the wrist at most?
 

JPRouve

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That's a bold move, I don't know the guy but INEOS targetting our rival's executives is a nice change of pace.
 

Mr Anderson

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Sounds like a major coup for us with is esteem in football, connections and knowledge.

but not a feckin hope in hell he didn’t know about at least some part of the financial doping going on at City, he states on his LinkedIn and interviews his involvement in commercial deals directly at City - could be a risky as feck appointment, with even City open to deflecting blame to him!
 

DoneDaDa

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Yeah I miss read it, he was COO as per CFG's description

"Berrada is Paris-born of Moroccan nationality and has worked at Italian internet provider Tiscali as well as at FC Barcelona where he was head of sponsorship from Jan 2004 to August 2011. He joined CFG after Barcelona as head of international business development and held two further senior roles in sales and commercial at CFG before assuming his current role in Sept 2016."

https://ca.sports.yahoo.com/news/ma...5Vpya3BL3_HjgcvDjrikSxuAmCwO--Mxhe97Q61ZbPAi1

Other news outlets also saying he's been within CFG for 13 years.the tweet seems to be talking about is COO position but he's been within City Football network for longer.
 

Rood

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Have to say I know very little about him before this announcement (does anyone here?) but having a read of his background at both Barca and City seems to tick all the right boxes
 

cvb

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I was just coming to post about that. Surely he and many others will be banned personally if the charges come through.
If all the charges are proven, then he’d be looking at jail time I’d imagine.

Yeah but can’t he be in charge of sponsorship and not the reporting, legal side of it?
I couldn’t give a feck about him really so it’s not a he’s our scumbag now type job. I do think there’s a step from his job to hiding it from UEFA and FFP regulations. But then I literally know nothing about it
I don’t think it’s possible to have the level of responsibility he did without having an intimate knowledge of the requirements to meet competition laws. United wouldn’t be hiring him as CEO if he didn’t have significant experience with FFP.

I might be wrong, but it also seems very unlikely that someone “jumping [a sinking] ship” would be offered the chief engineers job on a bigger boat if he helped build the ship that’s sinking?
 

Paul778

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Timing is interesting. You've got to think INEOS have got the nod there's no problem with the purchase
 

kerrygold

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Seems to have survived all the Barcelona cheating, maybe he’ll survive the City stuff.

… or he’ll go down with the rest of the cheaters at City, in about 9 years time
I was just coming to post about that. Surely he and many others will be banned personally if the charges come through.
Or City fight the charges in perpetuity as they said they would when first charged by UEFA. They certainly have the funds to do it.
 

The Mitcher

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Can't say I'd heard of him before this.

Not going to get carried away until I start seeing some positive signs. The city legal issues may be an issue too.
 

JediSith

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Let's say he genuinely isn't jumping ship before some shit goes down at City. Why would he leave them to come to us? Could it just be a simply great contract we have offered him, one that City refused to match or better? Money is hardly an issue for them is it?

It's interesting how people move from one organisation to another.
Don’t think he is jumping a sinking ship. Apparently he had offers in summer from Prem and foreign clubs for the same role he is taking at United but turned them down.

It could legitimately be a case of a promotion in role and United being too big to turn down.

Think of the challenge. One of the top 3 biggest clubs in the world. You get the chance to be a major force to reviving it on a football and commercial side. It’s a dream challenge for all highly motivated people. When you know you’re not working with unlimited funds that also makes the project more exciting because it tests your skills even more.
 

mav_9me

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Let's say he genuinely isn't jumping ship before some shit goes down at City. Why would he leave them to come to us? Could it just be a simply great contract we have offered him, one that City refused to match or better? Money is hardly an issue for them is it?

It's interesting how people move from one organisation to another.
Just one example of how much bigger we are.


But United is a big club..

Before being announced
  • as CEO he was at 9k followers,
  • when this tweet was being made he was at 18k followers.
  • Now I'm writing on this page he is on 23k followers.

The pull and push of Man United is huge. We are still a very big club. It's the Glazers who have killed this big institution.



 

JediSith

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Can't say I'd heard of him before this.

Not going to get carried away until I start seeing some positive signs. The city legal issues may be an issue too.
I always thought the two City executives who came from Barca and their importance was widely known. Just that not many knew their names or faces.
 

next_number_seven

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But United is a big club..

Before being announced
  • as CEO he was at 9k followers,
  • when this tweet was being made he was at 18k followers.
  • Now I'm writing on this page he is on 23k followers.

The pull and push of Man United is huge. We are still a very big club. It's the Glazers who have killed this big institution.



When you travel, you realise how big United are.
Liverpool are next biggest.
 

Adisa

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Clearly been thinking about how he'd handle things at United for a bit:

Remember when we thought 2014 would be lowest point. Nearly a decade of shit. :(
 

GBBQ

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Can't say I'd heard of him before this.

Not going to get carried away until I start seeing some positive signs. The city legal issues may be an issue too.
I agree but there are already positives in that we’re going for someone with a track record as opposed to someone who brokered the take over deal.

Also how many times has an individual been held accountable for FFP breaches / accounting regularities. The penalties are normally on the club rather than the individual.
 

The Mitcher

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I agree but there are already positives in that we’re going for someone with a track record as opposed to someone who brokered the take over deal.

Also how many times has an individual been held accountable for FFP breaches / accounting regularities. The penalties are normally on the club rather than the individual.
We'll see, but who knows what could happen to him.
 

Licha-Vidic

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When you travel, you realise how big United are.
Liverpool are next biggest.
He's now at 25.6k followers.
He will double the followers he's had ever since he joined Twitter in 3 hours of being announced United CEO.
We need to find a way of winning trophies now. The first big one will be the turning point from there the club is too big to let it slip again.
 

cvb

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I agree but there are already positives in that we’re going for someone with a track record as opposed to someone who brokered the take over deal.

Also how many times has an individual been held accountable for FFP breaches / accounting regularities. The penalties are normally on the club rather than the individual.
Would any business be okay with discovering that their CEO was involved in a massive financial cover up at their previous employer?