No, it’s pretty on point. The “what did coulson do on the way to Thor’s hammer?” may be a bad example, but the rant is on solid footing. As its shows Disney were already planning on pushing as much content as possible. Marvel were just two movies a year, maybe the odd three. They always had little after credit scenes to wet the appetite for more. But as
@Mr Pigeon rightly said, it has now become about pushing the next product. Marvel and Star Wars both doing this. It’s become less and less about putting out good stories with fun characters and more and more about consuming content.
Almost everything is a set up to a spin off these days. And instead of the characters adding to the current story they are in, they take away from it. As long as you consume the next product, they don’t care how it effects the quality.
The current state of the MCU is that it’s a bit of a mess. Star Wars the same. It’s pointless, meaningless, rambling content with its main purpose to fill in blocks of time. It’s just content with no artistic weight behind it. Just consume it, forget about it, and then consume the next thing. Disney plus is just chewing gum for eyes. It’s not nutritious, it loses its flavour quickly, and in the end you just have to keep shovelling more in to keep the flavour going.
Remember phase 1 of the MCU? It was 5 self contained movies and then the big team up. A total of 6 movies. Phase 2, also 6 movies. in 2015, disney launched Disney life. A streaming service for the uk in order to test the waters of demand. This is where the idea for Disney plus starts and Disney starts buying up stuff to make Disney plus a thing. Phase 3, which started around the same time, is now 11 movies long. Phase 4 starts around the same time as Disney plus launches. As a result we are now 5 movies and 6 tv shows deep with another 6 movies and another 9 tv shows coming. And worst of all, we don’t really have any idea where it’s all going yet. We assume kang the conqueror, but who knows.
It’s just content. At best it’s the visual equivalent of a Big Mac or a whopper. It looks good because of marketing, and maybe those first few bites taste good thanks to being overloaded with salt and sugar, but really it’s just a burger slapped together by someone who doesn’t care that you enjoy it. only that you eat it. Firing out bland, uninspired product after bland uninspired product, with some clown or king or mouse staring at you telling you it’s the best thing ever! I wonder how beloved these movies and shows and would be without the twitter hype? My guess is about as well received a Big Mac haphazardly thrown together by a spotty teenager with questionable hygiene. We all know the marketing of these burgers is nothing like what you end up with, and marvel and Star Wars are exactly this. Christ, book of Boba Fett was a wrong order! It was basically just Mando 2.5. Or to keep the analogy going, it was a chicken sandwich with some questionable substance masquerading as mayo.
The worst part of all of this though, if you eat this shit long enough. All that salt and sugar ruins your tastebuds and you end up with no sense of what real good food is supposed to taste like. And you start to crave the mass produced dog shit.