Iceland Palm Oil Protest Ad Banned, War Machine possibly the cause?

[MoBeats]

Moving this to current affairs due to an article in the Independent today. For anyone who hasn't seen the ad yet here it is:

Why has it been banned?

Why would that be banned?

Why have they banned that?

Someone asked that on Iceland's tweet about it, and they replied:

"The advert wasn’t approved by advertising regulators as it was seen to be in support of a political issue. The production and widespread usage of palm oil is a complex and sometimes controversial matter. However, it was never Iceland’s intention to use its Christmas advert to support a political campaign – rather to raise awareness and solidify our position on not using palm oil in food production."

Now, unsurprisingly, it looks like our greedy cnut politicians could be/are definitely, behind the ban.

https://www.independent.co.uk/envir...gzV6LaGaHEn5-2rtNoO5MZeN-YLUpPGApaYx5g5mQUCOQ

 

[Adisa]

Some people who make money aren't happy.

 

[Red Defence]

Good advert. Would potentially cause problems for any companies using palm oil.

Shame it has been banned, would like to see that on all tv stations.

 

[MadMike]

Wasn’t it banned because it was actually funded and directed by Greenpeace who are deemed a political organisation?

 

[4bars]

I'm happy that it was banned. That way many other people watched it and not only potential (now more) 300.000 icelanders. Sometimes censorship backfires

 

[Damien]

I'm happy that it was banned. That way many other people watched it and not only potential (now more) 300.000 icelanders. Sometimes censorship backfires

The Iceland in question isn't the country but a British supermarket

 

[Pexbo]

The Iceland in question isn't the country but a British supermarket

People who shop at Iceland are called Icelanders too. Probably.

 

[Fully Fledged]

People who shop at Iceland are called Icelanders too. Probably.

And there are 300,000 of them at the tills every time I go in.

 

[4bars]

The Iceland in question isn't the country but a British supermarket

Thanks for clarification

I lived there almost 2 years and I don't recall seeing those supermarkets, probably not my target as I was more of sainsbury and Asda. No money


Still, happy that I could see the add as many others as some friends from other countries around the world, post it in their FB

People who shop at Iceland are called Icelanders too. Probably.

That is consumer alignment

 

[golden_blunder]

And there is 300,000 of them at the tills every time I go in.

 

[VeevaVee]

I had a look at a list of common products that contain it recently. I'll be changing my face wash and won't buy a few other things. It really needs to gain more traction though otherwise it'll be forgotten about quickly I think, and a few people boycotting products will just be a drop in the ocean.

 

[dove]

I actually think it's a very smart move by Iceland. They probably knew it would be banned and that it would get lots of attention from social media, way more than from simply showing an ad on TV.

 

[The Firestarter]

I'm happy that it was banned. That way many other people watched it and not only potential (now more) 300.000 icelanders. Sometimes censorship backfires

 

[Red Defence]

I had a look at a list of common products that contain it recently. I'll be changing my face wash and won't buy a few other things. It really needs to gain more traction though otherwise it'll be forgotten about quickly I think, and a few people boycotting products will just be a drop in the ocean.

Bought some peanut butter a while back because it didn’t contain palm oil, just contains peanut oil. It’s good stuff. Peanut butter doesn’t need to contain palm oil. Neither do other items.

https://www.worldwildlife.org/pages/which-everyday-products-contain-palm-oil

Here is a list of well known brands that use palm oil.

https://www.independent.co.uk/environment/green-living/palm-oil-in-brtains-top-brands-1677467.html

 

[MoBeats]

I'm happy that it was banned. That way many other people watched it and not only potential (now more) 300.000 icelanders. Sometimes censorship backfires

I imagine it's got more publicity than it may have had it just been aired, however it's not going to be seen one or two times a night like John Lewis ad will be.

Bought some peanut butter a while back because it didn’t contain palm oil, just contains peanut oil. It’s good stuff. Peanut butter doesn’t need to contain palm oil. Neither do other items.

https://www.worldwildlife.org/pages/which-everyday-products-contain-palm-oil

Here is a list of well known brands that use palm oil.

https://www.independent.co.uk/environment/green-living/palm-oil-in-brtains-top-brands-1677467.html

Thanks for that. Horrendous all the different alternative names there are.

 

[Red Defence]

Thanks for that. Horrendous all the different alternative names there are.

Yes, I think it’s worth posting that list.

Many products that use palm oil aren't clearly labeled. Palm oil and its derivatives can appear under many names, including:


INGREDIENTS: Vegetable Oil, Vegetable Fat, Palm Kernel, Palm Kernel Oil, Palm Fruit Oil, Palmate, Palmitate, Palmolein, Glyceryl, Stearate, Stearic Acid, Elaeis Guineensis, Palmitic Acid, Palm Stearine, Palmitoyl Oxostearamide, Palmitoyl Tetrapeptide-3, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Sodium Kernelate, Sodium Palm Kernelate, Sodium Lauryl Lactylate/Sulphate, Hyrated Palm Glycerides, Etyl Palmitate, Octyl Palmitate, Palmityl Alcohol

CONTAINS: Palm oil

 

[4bars]

And there is 300,000 of them at the tills every time I go in.

And with

People who shop at Iceland are called Icelanders too. Probably.

My point stands. Definitely I was referring to the supermarkets

 

[Fully Fledged]

Apparently the answer is not to stop using palm oil but to use oil that is ethically sourced.

 

[Green_Red]

I will be in Iceland over the next few weeks. Clever move, they're going for the environmentally aware consumer. Well done them!

It's a powerful message, we never stop to think do we, we are actually part of the problem.

 

[Scrumpet]

Had me thinking palm oil is somehow harvested from the palms of orangutans’ hands. I’m sure I used to be smarter than this.

 

[Fully Fledged]

 

[ivaldo]

I will be in Iceland over the next few weeks. Clever move, they're going for the environmentally aware consumer. Well done them!

It's a powerful message, we never stop to think do we, we are actually part of the problem.

It’s all a bit of a half hearted publicity stunt if you ask me. They won’t be using palm oil in their own brand products, but they’ll still stock other brands that us it.

 

[Green_Red]

It’s all a bit of a half hearted publicity stunt if you ask me. They won’t be using palm oil in their own brand products, but they’ll still stock other brands that us it.

ah, of course.. the catch! do you think that'll actually be the case?

 

[ivaldo]

ah, of course.. the catch! do you think that'll actually be the case?

Yup. They only specify own brands at the end of the advert.

 

[Member 39557]

It’s all a bit of a half hearted publicity stunt if you ask me. They won’t be using palm oil in their own brand products, but they’ll still stock other brands that us it.

If they didn't, their shelves would be very empty. Palm oil is in almost everything! At least they're giving people a well publicised choice.

 

[ivaldo]

If they didn't, their shelves would be very empty. Palm oil is in almost everything! At least they're giving people a well publicised choice.

They can source alternatives, they won't though, they're happy to hold the moral high ground if it doesn't effect their bottom line. It's publicity stunt, nothing more.

 

[Snowjoe]

If shopping at Iceland would end global poverty I still wouldn’t do it.

 

[Member 39557]

They can source alternatives, they won't though, they're happy to hold the moral high ground if it doesn't effect their bottom line. It's publicity stunt, nothing more.

It would be commercial suicide for a large supermarket chain to cut out most big branded palm oil based products and replace them with little known alternatives.
I don't shop in Iceland, but I'd imagine the idea is that they produce their own palm oil free alternatives to a lot of the high selling palm oil based items. Your average high street shopper is going to have their favourite brands of everything from shampoo to chocolate bars. Their customers are not going to wake up one morning and phase everything out in one go, but if Iceland can provide their own branded palm free alternatives then maybe they can make their customers change over time. Hopefully, other supermarkets will follow suit.

As Giles said in the clip from This Morning, it's more about making every manufacturer use sustainable palm oil crops, as they have a higher yield than the alternatives to palm oil. At least Iceland have raised awareness and started people thinking about it.

 

[Grinner]

If shopping at Iceland would end global poverty I still wouldn’t do it.

bet you're a Morrison's snob.

 

[ivaldo]

It would be commercial suicide for a large supermarket chain to cut out most big branded palm oil based products and replace them with little known alternatives.
I don't shop in Iceland, but I'd imagine the idea is that they produce their own palm oil free alternatives to a lot of the high selling palm oil based items. Your average high street shopper is going to have their favourite brands of everything from shampoo to chocolate bars. Their customers are not going to wake up one morning and phase everything out in one go, but if Iceland can provide their own branded palm free alternatives then maybe they can make their customers change over time. Hopefully, other supermarkets will follow suit.

As Giles said in the clip from This Morning, it's more about making every manufacturer use sustainable palm oil crops, as they have a higher yield than the alternatives to palm oil. At least Iceland have raised awareness and started people thinking about it.

So a marketing ploy then.

You think that's going to coerce manufacturers into doing so? If they make no attempt to replace existing brands that use palm oil, why would they bother sourcing alternatives?

 

[Snowjoe]

bet you're a Morrison's snob.

Morrison’s is full of plebs here. M&S all the way

 

[Grinner]

Morrison’s is full of plebs here. M&S all the way

fecking hell, Fortnum and Mason's next for you.

 

[Cheesy]

bet you're a Morrison's snob.

As long as he doesn't go full Waitrose...

 

[Snowjoe]

As long as he doesn't go full Waitrose...

Our Waitrose is a bit run down to be honest but they still employ some top private school gap year totty

 

[Red Defence]

They can source alternatives, they won't though, they're happy to hold the moral high ground if it doesn't effect their bottom line. It's publicity stunt, nothing more.

They can’t source palm oil free alternatives to Mars bars or KitKats and that sort of thing because they’re aren’t any.

Customers nowadays are concerned about palm oil use in food and Iceland have realised that they can produce food and goods that don’t have palm oil in them. They have made the move to remove it from their own brand produce and good on them for doing so. It’s up to other manufacturers now to try and remove/ reduce it from their products too.
.

 

[ivaldo]

They can’t source palm oil free alternatives to Mars bars or KitKats and that sort of thing because they’re aren’t any.

Customers nowadays are concerned about palm oil use in food and Iceland have realised that they can produce food and goods that don’t have palm oil in them. They have made the move to remove it from their own brand produce and good on them for doing so. It’s up to other manufacturers now to try and remove/ reduce it from their products too.
.

There are plenty of alternatives that contain ethically sourced palm oil, there are also several other supermarkets that have a far better track record in terms of palm oil that haven't built a marketing campaign around it.

 

[Oldham]

Well done Iceland

 

[Red Defence]

There are plenty of alternatives that contain ethically sourced palm oil, there are also several other supermarkets that have a far better track record in terms of palm oil that haven't built a marketing campaign around it.

Well more fool them. The public are becoming more and more aware of palm oil products so if supermarkets are removing it or using ethically sourced palm oil then they should be informing people.

I was completely unaware of this issue until I started reading customer reviews of products on Ocado and found a noticeable number of them complaining about the product containing palm oil. After wondering for a while what it was all about I googled it. Now if I order online I check the product information.

 

[afrocentricity]

There are plenty of alternatives that contain ethically sourced palm oil, there are also several other supermarkets that have a far better track record in terms of palm oil that haven't built a marketing campaign around it.

Why so cynical? They are doing something at least... Good on them.

 

[ivaldo]

Why so cynical? They are doing something at least... Good on them.

I don't see why they should get a pat on the back for doing something purely as a publicity stunt.