A player is only worth as much as the market offers. No-one in world football is offering what BVB are demanding.
Also, it seems quite clear now that we don't have the finances and cashflow, no matter how much you demand that we 'pay up'. The club hasn't hesitated in breaking the PL record fee for Pogba or record for a defender in Maguire. I don't think Woodward is scared of spending big.
Comparing us to other clubs is also a futile exercise: we have open own unique ownership and politics to navigate.
I think fans need to give Woodward a break on this front. He has generated huge revenues for the club that has allowed us to spend a shedload on players and wages since he got the job. Too many bad players acquired, but that's a different subject. I applaud him for even going for Sancho and trying to pull off this transfer despite the unprecedented situation covid19 placed the club in. He could just have easily have told OGS that it's not even worth trying.
But other clubs are investing.
Liverpool- Signed a LB for depth likely to sign Thiago likely the gap between us increases
City- Already strengthening in depth and soon will add Koulibaly again gap between us increases
Chelsea- Already made 2 signings before the window opened about to sign Chilwell and Havertz and after a CB and GK will likely overtake us
Arsenal- About to make their 2nd summer signing no chance they have a season as bad as last season the gap between us likely to lessen significantly
Spurs- Have made 2 signings and will likely make more like Arsenal no chance they have a season as bad as last season gap likely to lessen significantly
And I haven`t talked about the likes of Everton/Wolves who can spring surprises
Point is COVID or no COVID we still have the resources to strengthen the team significantly we simply have to find a way to get things done. With other teams already getting down to work this summer is the last one to get complacent or we could very easily have a repeat of the 18/19 season where we went from 2nd to 6th because we didn`t strengthen and get left behind by our rivals and if it happens those on top deserve nothing but hateful, vitriolic, heavy and toxic criticism not excuses being made for them.