Best crests in football?

Fortitude

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I think those of us who ever collected Panini sticker albums will have more of a fascination with this than those that didn't.

Just to get it out of the way, although it is my favourite badge of all clubs:



Rivals: you have to admit, this badge is better than yours. It's nothing to be ashamed of. ;)

Oldham have a great badge. It's the badge of a team who should be right at the top with its coldness and intimidation factor. Could do with a 'FAM' in place of the 'AFC' for extra points. Feels quite wasted on them, even.




Wolves. If they ever become the superpower they're aiming to be, they're sorted on the merchandising end with their Batman-esque badge:




Never liked it, but if you asked someone who had never watched football whose badge most represented the club with the most European Cups, they're going to pick this out of a line up, aren't they?



cnuts.

It would be disingenuous to not give it its due... it's a badge befitting of an enemy, both detestable and imprinting... even the stupid wording on the top generates a gnashing of the teeth and the crest has actually been impressively remodeled for the flames to be added and represent the victims of Hillsborough.




Having washed my mouth and eyes out, I shall open the floor.

They're my top five crests for varying reasons. What are yours?
 

meamth

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The pinnacle of modern/minimalist design in world football. The first to apply it as definitive modern branding in it's logo:


 

ROFLUTION

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The pinnacle of modern/minimalist design in world football. The first to apply it as definitive modern branding in it's logo:


I still just see the word JI og Jj.
Good direction with going minimalistic, good overall typography for SoMe/hypevideos, but the logo design itself is bad use of designer/ gestalt-laws to me.
 

meamth

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I still just see the word JI og Jj.
Good direction with going minimalistic, good overall typography for SoMe/hypevideos, but the logo design is bad use of designer/ gestalt-laws to me.
I see, but what I see is that iconic black and white stripes that is always associated with the Turin club. Furthermore, the "J" seems to mimic the head of a bull from the side view. Which, for me is really creative.
 

12OunceEpilogue

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The Oldham owl is great, so stoic and bedraggled.

To continue the theme:



As a boy I strongly recall being fascinated by the word 'Wednesday' in a football team's name and liked the owl design on the left-hand badge. Their newer/old crest isn't really my cup of tea but generally-speaking it's nice to see old designs being brought back.

:lol:
 

SilentWitness

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My favourites.
 

Raees

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Barca, Dutch national team, Atletico, Inter. The inside of our badge is fantastic but always felt we could do better with the rest of the outline.
 

ROFLUTION

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I see, but what I see is that iconic black and white stripes that is always associated with the Turin club. Furthermore, the "J" seems to mimic the head of a bull from the side view. Which, for me is really creative.
Each to their own understanding, and if you like it, you simply like it.

From my perspective, there's no historic association between a bull and Juventus, even though I see what you mean. The problem to me is that:

1) The first look you take it looks like a Ji / JJ. No I or double J is in "Juventus", which therefore makes it un-aligned with the club-name.

2) The white/blank line in between the JI / JJ is also something the eye wonders over and as a designer makes you go "Why?" as it optically competes with the JI / JJ, giving them all attention at the same time. It's like the eye tries to look and make sense of all 3 "letters" at the same time, and none of the 3 letters gives any reasonable answer or anecdote to history or the club.

Anyways, as you, I like the way they go with black and white. Something very aesthetic to that.
 

meamth

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Each to their own understanding, and if you like it, you simply like it.

From my perspective, there's no historic association between a bull and Juventus, even though I see what you mean. The problem to me is that:

1) The first look you take it looks like a Ji / JJ. No I or double J is in "Juventus", which therefore makes it un-aligned with the club-name.

2) The white/blank line in between the JI / JJ is also something the eye wonders over and as a designer makes you go "Why?" as it optically competes with the JI / JJ, giving them all attention at the same time. It's like the eye tries to look and make sense of all 3 "letters" at the same time, and none of the 3 letters gives any reasonable answer or anecdote to history or the club.

Anyways, as you, I like the way they go with black and white. Something very aesthetic to that.
I see what you're trying to say. Make sense, but once your brain registered that image in the brain, it will stay there forever.

I agree with your vision, but I think this is the way forward if we want to commercialize our branding.

Don't get me wrong I love United logo as it is, but I think we can modernize it for the future.
 

altodevil

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Probably the ones that have become iconic over the years: Milan, classic Inter, Roma, Valencia, Ajax etc.
 

Lay

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Roma, Valencia and Lincoln Red Imps
 

KirkDuyt

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Wish I could say Feyenoord, but alas



At least it's better than that dumb Ajax thing with the leprechaun looking dude on it



Sparta's pretty good

 

P-Nut

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For some reason I've grown fond of the Livingston badge. Even swapped over to it on FIFA, would look so sweet on a black kit.

 

vadimivich

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Admira Wacker in Austria has a great crest, love the odd shape for it too.




And the Wales National Team crest is amazing






And finally ... nobody has said Tottenham? It's an awesome crest, and so easily identifiable and unique.

 

RochaRoja

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The less heraldry, the better. Latin mottos on crests (usually in some sort of scroll design) are my pet hate and dates or unnecessary shields also annoy me.

A decent football crest should be a striking and classic image that doesn’t even require the club’s name in my opinion. If it looks good on a ball cap, all the better.
 

RochaRoja

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Wolves. If they ever become the superpower they're aiming to be, they're sorted on the merchandising end with their Batman-esque badge:

The old version was much cooler.



The Liverpool badge epitomises all the busyness that I hate in football crests. I know the significance of the Hillsbrough stuff but it doesn’t make for good design.

The simple liver bird on their kits is much better (but lose the “LFC”, it’s unnecessary).
 

jeff_goldblum

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Can't post a pic at work but that italian team whose crest is a sailor smoking a pipe.