Do you understand the concept of building a brand? And the importance of social media engagement?
Jadon Sancho | £72.9M fee agreed
- Thread starter Damien
- Start date
- Status
Me and Fabrizio joined at the hip
Umm .. If I replied he would just say I dislike him but I really can't resist not having a laugh .. damn. 
I am fully aware of how building a brand works thank you
1) Personally I have never seen Fab link off to an article or a publication in his tweets. Have you even read or even seen an article from Fabrizio Romano? You have to physically search for his articles.
2) Why would you want to read an article when 95% of the information that Fab would put out would go in to the Tweet. For a start no one would actually click the link and the very few that do would be so minute in comparison to the amount of engagement the tweet gets.
3) Ask yourself this. How often do you either go searching for Fab's articles to read them or click on a link from someone like Ornstein or Howard Nurse?
4) Romano has worked for Sky since the age of 19 (according to Wiki) & one would assume he gets a salary from Sky Italy. So can't demand anything off his employer for his 'services' as he is working for them. Now, he also reports for The Guardian, so you could assume as freelance, so he could charge more for 'his services' but again, I have not seen him link to any of his articles via his Twitter account. Why not? Because he is getting 0 benefits from his Tweets! He works for the Guardian because he's a bloody good journalist and not just because he tweets according to the CAF, inflammatory Tweets to get more clicks about transfers.
Here is his article from The Guardian about Gattuso close to be signing for Tottenham as manager. Here are his Tweets regarding Spurs/Gattuso.
Tweet 1, Tweet 2, Tweet 3, Tweet 4
In exactly NONE of these tweets did he A) @ The Guardian or Sky Sports. B) Link off to the original article. He has also NOT written a follow up article about talks breaking down or them re-engaging with Gattuso.
5) If you want to talk brands, he has a podcast called the "Here We Go Podcast" that has 18K followers on the Twitter account for that podcast. Compared to his own Twitter account, it has 3.2M followers. So not even 10% of his followers listen to his podcast. So I'd go as far as saying he earns very little from that podcast.
So yes, he is essentially Tweeting for free and would see little to no financial benefit from his Tweets.
1) Personally I have never seen Fab link off to an article or a publication in his tweets. Have you even read or even seen an article from Fabrizio Romano? You have to physically search for his articles.
2) Why would you want to read an article when 95% of the information that Fab would put out would go in to the Tweet. For a start no one would actually click the link and the very few that do would be so minute in comparison to the amount of engagement the tweet gets.
3) Ask yourself this. How often do you either go searching for Fab's articles to read them or click on a link from someone like Ornstein or Howard Nurse?
4) Romano has worked for Sky since the age of 19 (according to Wiki) & one would assume he gets a salary from Sky Italy. So can't demand anything off his employer for his 'services' as he is working for them. Now, he also reports for The Guardian, so you could assume as freelance, so he could charge more for 'his services' but again, I have not seen him link to any of his articles via his Twitter account. Why not? Because he is getting 0 benefits from his Tweets! He works for the Guardian because he's a bloody good journalist and not just because he tweets according to the CAF, inflammatory Tweets to get more clicks about transfers.
Here is his article from The Guardian about Gattuso close to be signing for Tottenham as manager. Here are his Tweets regarding Spurs/Gattuso.
Tweet 1, Tweet 2, Tweet 3, Tweet 4
In exactly NONE of these tweets did he A) @ The Guardian or Sky Sports. B) Link off to the original article. He has also NOT written a follow up article about talks breaking down or them re-engaging with Gattuso.
5) If you want to talk brands, he has a podcast called the "Here We Go Podcast" that has 18K followers on the Twitter account for that podcast. Compared to his own Twitter account, it has 3.2M followers. So not even 10% of his followers listen to his podcast. So I'd go as far as saying he earns very little from that podcast.
So yes, he is essentially Tweeting for free and would see little to no financial benefit from his Tweets.
Clearly not.
“Does it for free”
big day today
Fab post.
Are you sure? You really don’t appear aware.
Do you understand that the more popular he becomes, the more opportunities he will receive within his profession? The more he can demand from Sky with regards to wages? The more he can demand from the Guardian AND cbs and other opportunities that come his way due to how famous twitter has made him?
I mean, you really seem to be misunderstanding why the bloke uses twitter and why he is building he brand, even incorporating catch-phrases such as “Here We Go”.
You're simply not understanding.
Why would a company employ him, if no one can read his articles? He literally NEVER links off to them.
If this was the case there'd literally be a clause in this contract that says he MUST link off to The Guardian/Sky Sports/Wherever in each of his Tweets.
Why would a company employ him, if no one can read his articles? He literally NEVER links off to them.
If this was the case there'd literally be a clause in this contract that says he MUST link off to The Guardian/Sky Sports/Wherever in each of his Tweets.
They employ him because they know he’s respected and extremely popular. He’s also used twitter on the regular to prove he is very good at his job and a genuine ITK.
Twitter alone, and his catch phrase "here we go" has made him on of the most well known football journalists out there.
He’s also mostly regarded as a tier one (shrugs) journalist solely because of all his tweets.
Of course he is building a brand, and I’m pretty sure most companies/papers/sports-sites would employ him given the chance.
I enjoyed this more than I should. Not gonna lie there was a point where I wondered if it would ever end.
surprise, just the one layer
Yeah but you don’t understand, he doesn’t link anything to his tweets. It doesn’t matter that 90% of football fans know him for his catchphrase ‘here we go’ which he uses on… Twitter!
Not gonna bother trying to explain it again, clearly both have an agenda and whatever I say isn't going to change your minds.
The guy has a catchphrase must mean £££ surely.
The guy has a catchphrase must mean £££ surely.
Yeah but you don’t understand, he doesn’t link anything to his tweets. It doesn’t matter that 90% of football fans know him for his catchphrase ‘here we go’ which he uses on… Twitter!
Ahhh the old agenda defence
PARKLIFE!
I can feel it in my bone
An agenda to explain how branding works?Not gonna bother trying to explain it again, clearly both have an agenda and whatever I say isn't going to change your minds.
The guy has a catchphrase must mean £££ surely.
I’m not even sure what agenda you think I have. Have a good weekend buddy.When can I start making bank off my catch phrase?Yeah but you don’t understand, he doesn’t link anything to his tweets. It doesn’t matter that 90% of football fans know him for his catchphrase ‘here we go’ which he uses on… Twitter!
What would that be
?Tbf I’m pretty sure some caftards would buy a t shirt.
“You are the weakest link, goodbye”What would that be
bigdaytoday.shop is more in my price range and has e-commerce potential.
It's all semantics however you decide to explain it which is the point and highlights how absolutely ridiculous it is that people are splitting heirs over the terminology being used by different journalists.
United and Dortmund are negotiating over the deal. It's that simple.
There's my entertainment!
I’ll help you out with marketing if I get 50 %.
When did this come in?
Tweet
— Twitter API (@user) date
Tweet
— Twitter API (@user) date
Tweet
— Twitter API (@user) date
Our bid wasn't enough again. Hopefully the next one will do it.
Tweet
— Twitter API (@user) date
Wow three of you at the same time that’s some impressive muppeting.
that’s some impressive muppeting.You three are fecked in the head.
- Status