I think that everything is mixed up.
He is a great goalscorer, the media will push the "best player in the world" if he is on a great scoring season, while maybe "the player with the best season" was always more suited, in any case no matter the way we put it, it's always silly and a very grey area.
It's a sign of the times, since the CR vs Messi stuff was pushed to the limits with the constant agenda of CL's titles, stats and such, this "levelled" the plain ground, now we are taking it a step further.
Football as a whole has become some how americanized with constant stats, numbers and such, it looks like won't change at least in the near future. At the end of the day not being extremely skill, talented or involved, doesn't make him a complete and useful dork, he actually is an specialist in a very much needed area.
In some way reminds me of an old trend when I was kid in the hood, the bricklayer as a keeper or as a 9, in order to not bother the rest.
The thing is that some kids become exceptional keepers and goalscorers that become extremely useful. Hallaand is one of those, that yes in some games, he can bother if he doesn't contribute or do not finsih his chances, but quite frankly till now in his carreer as a whole has been the other way around.
He is 23, he has time to develope more tools and become a better player (or not, but time is on his side).
He is facing nowadays sthg. that he ain't used to, being in the extreme spotlight.
Every play would be scrutinized if goals does not come and if he is not delivering in great form (in his case goals) in big matches,etc...the criticism would come and at some point it will become silly (the other way around when goals sometimes come with quite a quote of luck, etc, if those come frequently, nobody would care or analyse it much, but sometimes show issues in the game of players).
PD: In the meantime Henry, Aguero, and cia also receive some extreme shots...why on hell is always so hard to just be to the very least measured even if we don't agree with other people views.