When you say "come to know him", do you mean worship him? Supposedly he has revealed himself to many non-believers over the years, so what's the difference between revealing himself to individual people here and there and to everyone at the same time? We are all his children and he wants us all to come to heaven, yet he sets up life on earth as some sort of quest to find him rather than making it as good as possible for everyone.. Clearly he is fine with the way things are now where 80% of us goes to hell, and the kicker is that he has known that it would turn out that way since the beginning of time.
Saying that he's malicious is an understatement.