Personally I don’t think he has been the same player since he signed up with Jay Zed’s PR agency, when footballers make more money from image rights than wages we have a problem. They don’t play for the jersey, the fans or even their weekly wage these days, they play for the social media profile and multi million pound endorsements. That’s why so many of the the players who come here flop, once they get here they have ‘made it’ over night gain millions of fans and likes on insta, job done, rich for life.
Its something that Sir Jim needs to address, we are the biggest club in the country but other sporting behemoths seem to cope and have players that are prepared to put 110% in every week, why can’t we?