Historically he's right though. Talking in absolutist terms and about enforcement tends to reinforce conspiracy theories and panic. Take a look at:I totally disagree. Vaccine hesitancy and outright anti-vaxers only exist because such idiotic views haven't been sufficiently challenged with actual evidence.
That you might persuade a few by more gentle methods is irrelevant imo because it comes at the price of buying in to the bullshit of opinion equivalence that has allowed us as a society to ignore scientific evidence.
https://www.bbc.co.uk/news/uk-england-leicestershire-50713991
for an historic examples of a mass anti vaccine movement in the 19c UK. That movement didn't actually collapse until compulsion was removed.
You might think we can do better in 2020, but that's missing the point - we haven't been doing better with a significant minority of the population in some countries. In any case, placing demands on people for the social good actually require evidence that viral transmission is reduced by the covid vaccines, which remains unproven.