In a really heated exchange with journalists Peter Schmeichel supposedly screamed the following to a group of journalists (or he said it in a calm fashion, after seeing him screaming on the pitch for a decade its hard to envision him speaking in a normal fashion though):
"If you look at what we say about ourselves -- we say that we are one of the biggest sporting brands in the world -- then I think you have to back it up by having a presence in places like this,"
Schmeichel, who is acting as an ambassador, told AFP. "Of course, our football club is not just about the commercial side, making money,"
added the Danish legend, who won five Premier League titles and the Champions League with United. "I know there's a lot of fans who are wanting a change in ownership,"
he said. "For me... would it make a difference to change the ownership? I think the only difference would be if it was owned by the fans, but I think that's probably impossible. It's too big."
Schmeichel said he was focusing on events on the pitch and was delighted in the club's turnaround in fortunes under manager Erik ten Hag. "We've had to change managers far too many times since Alex (Ferguson) left and it's been very unstable,"
said the 59-year-old Dane. Ten Hag "looks to be a very, very, very capable person and able to do what needs to be done."
Ellie Norman, a club spokeswoman, said the lounge -- with a bar, multiple seating areas and screens showing club heroes -- served as a place to meet with existing and future corporate partners and sponsors.
"We are in a strategic review. That's a process that's ongoing,"
she told AFP, referring to the club-owning Glazer family's announcement in November that they were considering "all strategic alternatives" for the club including a sale.
"We don't know the outcome of that, but that is not connected to why we're back in Davos
," she adding, stating that Manchester United had been a partner of the World Economic Forum since 2019.